Become a confident content creator who drives results

 In this hands-on content creation course, you'll build a strong foundation for your strategy, develop an understanding of your audience's needs, and discover how to create content that resonates.

Over three sessions, we'll craft your unique content pillars, refine your content concepts into an executable plan, and teach you proven techniques for creating engaging posts that drive results.

Plus, you'll get two weeks of support to sharpen your skills and Prologue's exclusive cheat-sheet for writing powerful hooks.

 Session I Overview

In our first session, we build the foundation for your content strategy. The goal is to get an understanding of who you are and what you want to be known for, then we'll move into exploring your audience. You'll learn how to get inside your audience's head, and find overlap among your audiences (and everyone has multiple audiences). 

Session II Overview

Session two reviews your newly established audiences, and develops content topics that are both easy for you, and appealing to your audience. We'll analyze the overlap from your audience, and find types of content that help you achieve your goals and keep you focused. You'll learn the Prologue method for capturing content ideas, and creating weekly, consistent content. 

Session III Overview 

Session three takes everything we established in your first two sessions, and overlays it with content creation best practices. We'll cover how to craft impactful hooks for written or video content, how to apply your new found process to the platform of your choice, optimizing your profiles, telling your story in a way that resonates, optimizing your content for sharability and engagement, and much more. 

After session 3, you have 2 weeks of support for post creation. Share your content ideas or actual posts with our team for real-time feedback to sharpen your skills as a creator. 

Every attendee also gets Prologue's cheat-sheet for hooks, too. 

This is a multi-session, 1:1 course that can be done online or in person. Each of the 3 sessions are about 60 minutes. In-person sessions are done in Louisville, Ky. at Prologue's office or your office. Upon completing your booking, you'll have complete control over the timing of your sessions. 

About Your Coach: Brad Luttrell

Brad is the Founder, CEO of Prologue. He has two decades of experience telling stories. The award-winning journalist, creative director and entrepreneur founded Prologue to teach leaders and brands how to weave narratives that impact and resonate.